Get in touch!
Ready to connect with your fanbase on a deeper level? Get in touch with us and let's craft an unforgettable narrative together.
Get in touch!
Ready to connect with your fanbase on a deeper level? Get in touch with us and let's craft an unforgettable narrative together.
Get in touch!
Ready to connect with your fanbase on a deeper level? Get in touch with us and let's craft an unforgettable narrative together.
YEEESSS
WE ARE BACK!
Content Creation | Ski Austria | 2023
It's great to be back!
Ski jumping is a sport that inspires and amazes. This is precisely why the fan base for local athletes such as Stefan Kraft, Eva Pinkelnig, Jan Hörl and Sara Marita Kramer is bigger than ever before. But how do you reach these people? With content tailored to the target group on social media, together with Ski Austria we have reached the people who really care.
Our Task.
On the annual media day in summer, all athletes come together to produce content for the winter. For the ski jumpers media day, 15 Love was responsible for the ideation, conceptualization, as well as the production on site.
The Execution.
After a lot of planning, our team has implemented the concept through various ideas like teaser and promo clips, fun- formats and different content pieces that can be used throughout the year.
The Results.
In one day of shooting, we were able to create 16 different videos. The aim of the production to increase the engagement rate and to address the fanbase directly has succeeded perfectly with the produced assets, getting great feedback from the fans, as well as the athletes. The media day was definitely a success for 15 Love, Ski Austria, and especially the fans - getting new insights into the world of the athletes and their personalities.
Our highlight was Eva Pinkelnig's 'Yaaapaaa' scream into the camera. But, see for yourself: